What's The Next New Thing? Top Tech Trends to Watch in 2023

From the rise of AI-driven personalisation, offering bespoke experiences tailored to your every desire, to the mind-bending possibilities of quantum computing, unlocking new dimensions of problem-solving, 2023 tech trends promise to astonish and amaze.

Shubham Gaurwal
29 Jul 2023
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Once upon a time, we were utterly captivated by the mesmerising superhero and sci-fi marvels that Hollywood brought to life. From James Bond to Superman, from Batman to Avatar, these visionary directors and writers were the pioneers of envisioning the future. Yet, in today's metaverse and AI-driven era, their once boundary-pushing creativity appears to lag behind the astounding reality we now witness, wouldn't you agree?

With the tech industry hurtling forward at a breathtaking speed, it molds every facet of our lives, work, and interactions with the world. As we have half pass into the year 2023, McKinsey Digital, a global leader in management consulting, unveils a comprehensive report that sheds light on the paramount technology trends destined to dominate not only this year but also the times that lie ahead.

Top Tech Trends Highlights for 2023

  • Tech trends investment tightened, but future growth potential remains high.

  • Absolute investments in 2022 exceeded $1 trillion, indicating strong faith in trends' value.

  • Trust architectures and digital identity saw nearly 50% growth, crucial for security and privacy.

  • Decline in investment for mature trends like applied AI and cloud computing.

  • Mature technologies more sensitive to short-term budget dynamics than nascent ones.

  • Profitable technologies can scale further with lower marginal investment.

  • Mainstream adoption of tech trends expected to continue growing.

  • Portfolio-oriented investment approach recommended for long-term growth.

  • Edge computing projected to experience double-digit global growth in the next five years.

  • Nascent quantum computing shows great value potential, projecting up to $1.3 trillion economic impact in automotive, chemicals, financial services, and life sciences by 2035.

    Rise of AI-Driven Personalisation

    Artificial Intelligence (AI) continues to revolutionize various industries, and in 2023, it will take personalization to new heights. With advanced AI algorithms, businesses are now tailoring their products and services to cater to individual preferences, needs, and behaviors, creating a more engaging and customized experience for consumers.

    Quantum Computing: Unlocking Infinite Possibilities

    Quantum computing is no longer confined to theoretical research. In 2023, it will witness significant breakthroughs and commercial applications, solving complex problems that were once considered impossible. This game-changing technology is poised to revolutionize industries like finance, healthcare, and logistics.

    Edge Computing for Real-Time Insights

    As data continues to grow exponentially, the need for real-time processing becomes critical. Edge computing, where data processing takes place closer to the source, will gain prominence in 2023. It allows for faster data analysis, reduced latency, and enhanced security, making it essential for IoT, autonomous vehicles, and smart city applications.

    Advancements in 5G and Beyond

    5G technology has already started transforming communication networks, but in 2023, we can expect even more substantial advancements. With increased coverage and higher speeds, 5G will enable seamless connectivity for a wide range of devices and applications, paving the way for innovations in telemedicine, AR/VR, and industrial automation.

    Blockchain Expands Beyond Cryptocurrency

    Beyond cryptocurrency, blockchain technology will find numerous applications in 2023, especially in enhancing supply chain transparency, digital identity verification, and secure data sharing. Its decentralized and immutable nature ensures trust and data integrity, offering transformative solutions for various industries.

    Sustainable Tech: A Global Imperative

    Sustainability will be at the core of tech innovations in 2023. Companies are increasingly adopting green technologies and renewable energy solutions to reduce their carbon footprint. From eco-friendly data centers to energy-efficient devices, technology will play a pivotal role in mitigating climate change and fostering a sustainable future.

    Augmented Reality in the Mainstream

    Augmented Reality (AR) will make significant strides towards becoming mainstream in 2023. From interactive gaming experiences to immersive retail shopping, AR will redefine user interactions, bridging the gap between the digital and physical worlds.

    Cybersecurity: A Constant Battle

    With the growing reliance on technology, cybersecurity threats are on the rise. In 2023, we can expect a surge in cybersecurity investments and advancements in threat detection and prevention technologies to safeguard data, systems, and critical infrastructure.

    McKinsey Digital's report highlights these trends as pivotal drivers of innovation, transformation, and disruption in the tech landscape. As businesses and individuals embrace these emerging technologies, the way we live and work will be forever transformed.

    Disclaimer: This article is based on the McKinsey Digital report, "The Top Trends in Tech - 2023," available at <https://www.mckinsey.com/capabilities/mckinsey-digital/our-insights/the-top-trends-in-tech?cid=app#tech-trends-2023>. The views and opinions expressed in this article are solely those of the author and do not necessarily reflect the official policy or position of McKinsey Digital.