Ashneer Grover's Third Unicorn Launches Fantasy Sports App 'CrickPe' Before IPL

What is CrickPe? And how is it different from the existing fantasy gaming apps? Read on the startup story of Ashneer Grover's CrickPe to find out!

Shreshtha Verma
24 Mar 2023
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Ashneer Grover Fantasy Sports App CrickPe IPL

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Ashneer Grover, the co-founder of BharatPe, has launched his most-awaited cricket-focused fantasy sports app - CrickPe. The app is launched by Ashneer's newly launched startup ‘Third Unicorn’. This app is designed to revolutionize the world of cricket by offering a unique gaming experience that rewards actual playing cricketers, cricketing bodies, and real team owners with cash rewards along with the fantasy game-winners. 

Ashneer's Timely Move

The launch of CrickPe is a timely move as the highly-anticipated Indian Premier League (IPL) tournament is set to begin soon.

Grover has been very vocal about his passion for sports and his vision for CrickPe. He made the announcement of the app's launch on his official Twitter handle on March 23 and also shared links to download the app from the Google Play and Apple stores. 

In a tweet, he described CrickPe as the "Biggest revolution in Cricket since IPL - only fantasy game paying cricketers for performance! Where you win - cricketer wins - cricket wins!!" 

This shows that the app is designed to bring together all cricket fans, players, and the cricketing community.


Biggest revolution in Cricket since IPL - only fantasy game paying cricketers for performance ! 

Where you win - cricketer wins - cricket wins !!

— Ashneer Grover (@Ashneer_Grover) March 23, 2023

What is CrickPe?

The app allows people over 18 years of age to create a virtual team of cricket players and enter paid contests. It is touted as India's most unique and powerful fantasy cricket gaming app. Unlike other fantasy sports apps that only reward the game-winners, CrickPe rewards the actual playing cricketers, cricketing bodies, and real team owners with cash prizes as well. This innovative approach is expected to increase the popularity of the app and attract more users.

CrickPe is the only fantasy cricket app in the world that allows users to shower love (rewards) on all their favorite cricketers across teams and formats. This unique feature is expected to create a sense of community among cricket fans and players alike.

How Is CrickePe Different From Dream11 & Other Fantasy Gaming Apps?

It is worth noting that CrickPe faces stiff competition from other fantasy sports apps like Dream11, Mobile Premier League (MPL), and Games24x7's My11Circle. However, Grover's track record with BharatPe, which has become one of India's fastest-growing fintech companies, gives us reason to believe that CrickPe will be a success.

Grover has raised about $4 million in seed funding for his venture Third Unicorn Pvt Ltd. This funding round saw the participation of over two dozen angel investors, including Anmol Singh Jaggi, Anirudh Kedia, Vishal Kedia, among others. With this funding, Grover can invest in CrickPe's growth and expand its reach in India and beyond.

In conclusion, CrickPe is a revolutionary app that is set to transform the world of cricket. With its unique features and rewards system, it has the potential to become the go-to app for cricket fans worldwide. The launch of CrickPe is just the beginning of what promises to be an exciting journey for both the app and its users.