The Startup Club of India: Giving Voice and Visibility to Bharat’s Innovators

The Startup Club of India, launched by TICE and DPIIT, aims to provide a platform for DPIIT-recognised startups to share their stories and gain visibility, especially for those in Tier 2 and Tier 3 cities

Despite India being the third-largest startup ecosystem globally, many early-stage entrepreneurs struggle with a lack of media attention, a gap this initiative seeks to bridge

The platform is designed to be founder-first, allowing entrepreneurs to tell their stories through videos, blogs, and product showcases, thus promoting grassroots innovation

A strategic MoU was signed between DPIIT and TICE to spotlight every DPIIT-registered startup, ensuring innovators across India receive the recognition they deserve

The initiative provides media and PR access at zero cost, enabling startups to feature on TICE News and reach both national and international audiences

The Startup Club of India also advocates for policy changes, allowing stories from entrepreneurs to influence startup-friendly reforms

Focused on inclusivity, the platform is particularly aimed at startups from non-metro cities, ensuring a Bharat-focused approach

Only DPIIT-recognised startup founders can submit their stories, with an emphasis on authentic and direct storytelling, excluding PR agency submissions

The platform encourages entrepreneurs to share detailed startup information, including their journey, challenges, achievements, and advice to peers

The initiative aims to create India’s largest user-generated startup content platform, where founders lead the narrative, inspiring partnerships and shaping the future of India’s startup ecosystem