Can AI Fix Bengaluru's Traffic Mess? EaseMyTrip Co-founder Commits ₹1 Cr to Find Out!

Bengaluru’s infamous traffic snarls may soon meet their match, not in memes or rants, but in artificial intelligence. In a rare move blending civic concern with cutting-edge technology, Prashant Pitti, Co-founder of EaseMyTrip, has pledged ₹1 crore to identify and tackle the city’s worst traffic choke-points using Google Maps data, satellite imagery, and AI.

And this is not just another LinkedIn vent.

On Saturday night, after being stuck in traffic for over 2 hours on an 11-km stretch along the Outer Ring Road, Pitti decided to take matters into his own hands. “I don’t want one more Bengaluru traffic meme or rant. I WANT TO FIX IT,” he declared in a now-viral post.

The Plan: Tech + Transparency + Teamwork

Pitti’s vision is simple but powerful: Use Google’s new “Road Management Insights” data (launched in April 2025) in conjunction with AI models to generate a comprehensive heatmap of the city’s most congested locations. The goal? Provide actionable data that the Bengaluru Traffic Police (BTP) and BBMP can use to fix traffic bottlenecks with real solutions like signal adjustments, staff deployment, or infrastructure redesign.

To execute the plan, he’s offering to fund:

• 1–2 senior AI/ML engineers

• Google Maps API usage and GPU resources

• Satellite imagery analysis and field pilots

• And most significantly, make the entire project open-source—so other Indian cities can replicate it.

But there’s a catch. Pitti will only proceed if:

1. BTP or BBMP provides raw data or API access, and

2. They name an official team ready to act on the insights generated.

“Bangalore is India’s tech future; and people making it happen deserve MUCH better,” Pitti noted, striking a chord with thousands online.

Pitti’s post is more than an announcement—it’s a call to action. He has urged:

• Citizens to tag officials from BBMP and BTP to draw their attention,

• AI/ML experts to comment “IN” if they’re willing to work part-time on the project,

• Commuters to share and amplify the message for faster bureaucratic response.

Why This Matters

This initiative reflects a growing trend where tech founders are stepping into governance gaps, using innovation not just to scale businesses, but to solve real-world civic issues. With AI now accessible and powerful enough to process urban mobility data at scale, solutions like this could reshape urban traffic management in India—especially if governments are open to collaborating.

If successful, this project could become a template for other metros like Delhi, Mumbai, and Hyderabad, where commuters face similar pain points.

All eyes are now on the Bengaluru Traffic Police and BBMP. Will they respond to the initiative? Will bureaucracy embrace this tech-backed civic solution? And will India’s “Silicon Valley” finally find relief from its soul-crushing congestion?

One thing is clear—Bengaluru’s traffic problem just met a determined disruptor.