DPIIT Partners with boAt to Propel Startups in D2C and Manufacturing

DPIIT and boAt Join Forces to Empower Startups

In a landmark initiative to strengthen India's startup ecosystem, the Department for Promotion of Industry and Internal Trade (DPIIT) has entered into a strategic partnership with boAt, a leading homegrown brand in the audio and wearables industry. The collaboration, sealed through a Memorandum of Understanding (MoU), aims to accelerate innovation and provide focused support to DPIIT-recognized startups, particularly in the direct-to-consumer (D2C) and manufacturing domains.

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Customized Support for Startup Growth

As part of the agreement, startups will gain access to customized mentoring programs, resources for prototype development, and strategic guidance to navigate critical growth phases. The partnership will also facilitate international market exploration, offering startups a broader horizon for expansion.

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Government’s Vision for Innovation and Manufacturing

“This initiative will empower our startups with world-class expertise and tools, enhancing their operational efficiency and competitiveness. By collaborating with boAt, a leading industry player, we are fostering a culture of innovation that aligns with India’s aspiration to become a global manufacturing and entrepreneurship hub,” said Sanjiv, Joint Secretary of Startup India.

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boAt’s Commitment to ‘Make in India’

Aman Gupta, Co-founder of boAt, echoed the sentiment, highlighting the company's dedication to nurturing Indian innovation. “This partnership with DPIIT is a significant step towards realizing the 'Make in India' vision. Together, we aim to support product-based startups by creating a conducive ecosystem for innovation, development, and growth,” Gupta said.

Strengthening India’s Startup Ecosystem

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The collaboration marks another milestone in DPIIT's efforts to bolster the startup landscape, enabling entrepreneurs to build globally competitive brands while reinforcing India's reputation as a center for innovation and high-quality manufacturing.